When Green Becomes Gold

5 Tips Every Food & Drink Brand Should Know

New research* has revealed that food and drink producers could benefit from an £837bn* opportunity by making their brands’ sustainability credentials clearer.

This remarkable figure features in a report by Unilever which shows that one third of shoppers chose brands which they believed were doing good for the environment or society. Furthermore, 21% of consumers would choose a brand if their positive impact on society or the environment was clearer on its packaging. Continue reading